An Inside Look at CPA Marketing & Public Relations

Host: Joshua Jenson, CPA

Guest: Amy Welch, APR, CAE, Vice President of Communications, Oklahoma Society of CPAs

Take a look at the accounting profession from one of the biggest advocates of CPAs – the state societies of CPAs across the United States. This podcast is a great discussion about how the CPA profession is much more than number-crunching in an accounting firm, sorting through financial statements, providing advisory services, or tax preparation. This episode shines a light on how public accounting professionals can do more as a member of their state spa society – like give back to their community.

Amy Welch has initiated, launched, and maintained many programs at the Oklahoma Society of CPAs that are both innovative and a few steps ahead of what other societies are doing. She has also implemented programs that have been adopted outside of Oklahoma into other state societies. Amy’s unique background is comprised of experience, education, and certifications that allow her to serve as an example to the certified public accountants of Oklahoma as well as enable her to teach others about the importance of promoting not only the profession as a whole but the overall value of the CPA license. After listening to this episode of The Surge, you will walk away with some wonderful ideas on how you can promote the CPA designation and how you can foster a sense of community beyond your state CPA society. Certified public accountants can provide much more than accounting services to the public.

Please feel free to connect with JJ the CPA and Amy on LinkedIn.

Be sure to listen until the end of the episode for a discount off your next webinar purchase!

Podcast: Play in new window | Download

Subscribe: RSS